Capstone Project
INDUSTRY SPONSOR
AT&TPROBLEM SPACE
Society and ArtDATE COMPLETED
December 15, 2018
AT&T MAST
Problem
In this competitive age in retail, retailers are looking for different platforms to gain an edge over their competition.
Problem
The team performed a field study in an AT&T concept store to learn what new techniques are being implemented to attract and retain customers
Solution
The team designed a new concept for a physical retail store and a companion android app that provides engaging AR experiences.