Back to ProjectsBelArt
Problem
The BelRed Arts District is home to an extensive amount of public art and art businesses. The district faces the challenge of enhancing its visibility and engagement within the community to promote local arts and foster deeper connections, despite its rich and creative business potential.
Approach
Through comprehensive research, including surveys, interviews, and field testing, the team gathered insights into the community and its desire for art.
Solution
To enhance community engagement with the art scene, BelARt guides users to public artworks and connects them with creators while gamifying the exploration process with rewards from local businesses.
